Class Project
Record Store Day Invitation
Duration: Three Weeks
Lead Designer
To promote Record Store Day at Vertigo Music, I designed a physical invitation that captures the energy and nostalgia of vinyl culture. The piece combines bold typography and layered textures to evoke the tactile experience of browsing records. Designed to function as both a handout and a poster, the invitation invites music lovers to celebrate the art of collecting, listening, and supporting local record stores.
Vertigo Music is a local record store in downtown Grand Rapids known for its wide vinyl selection, laid-back atmosphere, and dedication to music culture. As one of West Michigan’s leading independent record stores, Vertigo has built its reputation on carrying new and used albums, with a focus on independent and hard-to-find artists. Each year, the shop participates in Record Store Day, an event that celebrates independent record stores through limited-edition releases and community gatherings, bringing music lovers together while supporting small, local businesses.
Use of Duotone
Iteration 1
Iteration 2
Iteration 3